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October 7, 2011

8 Trends Shaping the Future of Email Marketing

The future of email is so bright marketers better put on their shades. A new study from LyrisOpens in a new window, The Future of EmailOpens in a new window, identified eight new trends in email marketing, proving that email marketers can't afford to ignore the fact that the channel remains one of the most popular marketing tools. Here are some best practices centered around those eight trends:

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