While on a recent Twitter Chat, someone said brand influencers and brand ambassadors were the same thing. But they’re not.
There’s actually a crucial difference between the two, and it involves MONEY.
And if your company or brand is looking at using in any sort of influencer marketing programs, you’ll need to know the difference.
Source: How Brand Influencers And Brand Ambassadors Are Different
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September 22, 2014
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