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October 5, 2012

Your Facebook Fans Are Hiding Your Posts At An Alarming Rate

We are all counting numbers around our communities. After all, a thousand fans looks better than a hundred. But have you personally ever hid a post from a brand you're a fan of? And have you, as a marketer, ever wondered how many of your fans do the same thing?

There are four types of negative feedback on Facebook ranging from undesirable, to worst for a marketer, starting with:
● Hide: hides a single specific post from the user’s newsfeed
● Hide All: hides all the posts by that page from the user’s newsfeed. This used to be known as “unsubscribing.”
● Unlike Page: “unfan” the page
● Report spam: user thinks your page is spam

Your Facebook Fans Are Hiding Your Posts At An Alarming Rate | Fast Company

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