5 Ways to Turn your Facebook Cover Photo into a Call-to-Action that Converts

The cover photo of your Facebook Page is a great piece of marketing real estate. But how can you use it to drive user actions and conversions?

In light of Facebook’s new policy that allows for cover photos to include calls-to-action (CTAs), I analyzed a few dozen cover photos and came up with 5 sure-fire ways to turn them into great CTAs. These will make it fast and easy for you to create your own and start converting visitors.

You may be thinking…

I already make great CTAs on landing pages and my blog posts, can I do the same on my cover photo?

… to a point, yes! In the article I sprinkled in a bit of knowledge that works for normal CTAs on the web to show what transfers over!

OK let’s get to it. Here are 5 easy ways to turn your cover photo into a CTA that converts:

Source: 5 Ways to Turn your Facebook Cover Photo into a Call-to-Action that Converts - The Wishpond Blog

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