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June 28, 2014

World Cup Highlights Difference Between 'Real Time' on Facebook, Twitter

World Cup Highlights Difference Between 'Real Time' on Facebook, Twitter | eklectic.in
For nearly two hours on Thursday, Twitter’s list of worldwide trending topics was dominated by hashtags like #GermanyvsUSA and #PORGHA for the two World Cup matches taking place. When Cristiano Ronaldo scored a goal for Portugal, the phrase “finally Ronaldo” started trending. When it was determined that the U.S. would advance to the next round to play Belgium, “USA vs Belgium” entered the list.

If you glanced at Facebook’s trending section around the same time, however, you might not have realized either match was under way.

When a newsworthy incident from a live event occurs — for example, Luis Suarez biting an Italian soccer player — it will surface quickly in Twitter trends just based on user activity, but it won’t trend on Facebook until at least some news articles have been written about it. On the other hand, that Suarez trending topic may live on Facebook significantly longer than it will on Twitter to ensure it gets viewed by the relevant audience.

Source: World Cup Highlights Difference Between 'Real Time' on Facebook, Twitter | DribblingMan.com #DribblingMan #FIFAWorldCup




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