10 Ways Brands Will Win With Content Marketing in 2013

As we look forward to 2013, it’s not just consumer brands that will lead the way. Corporate and B2B brands are investing millions of dollars into content-marketing campaigns that help generate leads, bolster their reputations as thought leaders and help inform and engage their customers. In the year 2013, marketers will break through with innovative content-marketing strategies. Here's what we have to look forward to:

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