Marketers all want to generate word of mouth, but we sometimes forget it inherently means giving up control. We need to remember that brand advocates are just as big a part of the content marketing team as content marketers themselves.
Source: Why Don Draper Types Can't Control Brand Content Anymore
Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us
September 15, 2013
Subscribe to:
Post Comments (Atom)
0 comments:
Post a Comment