Likes and Follows don’t mean a thing without action

As my good friend, Michael Brito, SVP Edelman, stated in an interaction yesterday, “So many people are open to “like”, “share” and “comment” for social issues and it makes sense. Things like this play on our emotions. But how many of us actually put our money where our mouths is and help change the world. Very few.”

UNICEF is currently running a brilliant Facebook campaign that focuses on the inaction that is often observed in the social media campaigns.

Source: Likes and Follows don’t mean a thing without action | EarnedWeb.com