Foursquare Rolls Out Check-In Ads With Captain Morgan

Foursquare has started rolling out post check-in ads -- ads served to users immediately after they check in at certain locations -- and Captain Morgan is one of the first brands on board.

The Diageo-owned rum brand is using the new ad to influence consumers immediately before making a purchase decision. Foursquare users who check in at certain bars, nightclubs or restaurants will be served an ad suggesting they order a "Captain and cola," "Captain and ginger"

Source: Foursquare Rolls Out Check-In Ads With Captain Morgan | Digital - Advertising Age

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