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October 15, 2010

Social Media Insights From The Big Lebowski

The Big Lebowski is a comedy classic about kidnapping, mystery, and a whole lot of bowling. We doubt the Coen Brothers had social media in mind when they released the movie in 1998, but the outrageous events do contain some unintentional lessons for the content marketer if you read between the lines. From the chilled-out “Dude” to the hot-headed Walter, the unforgettable characters of The Big Lebowski offer implicit advice on the social world, even if you aren’t unraveling a million-dollar scam.

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